Yesterday at BIA/Kelsey’s Engage pre-conference Women Leading In Local session sponsored by Advice Local, Nancy Shenker, media strategist and CEO of TheOnSwitch spoke about her new initiative, SheBoom, and offered advice on career development for women in their 20s, 30s, and 40s. She has worked at the C-level of big brand companies and helped 100s of small businesses prosper through her work. She is also the author of “Don’t Hook Up with the Dude in the Next Cube: 200+ Career Secrets for 20-Somethings,” and is involved in several non-profits championing mentorship and education. Nancy led the women attendees through some interactive activities, to identify our inner superpower and kryptonite as a way to bring out what qualities help us be successful in our careers.
She also spoke about her new initiative, SheBoom, a site where women come to learn and share how to make the most of their business and their lives. SheBoom is supported by Booker and delivers an interactive community by and for the millions of women service business owners who have limited time and resources to find trends and education about business growth.